[ E-commerce ]
For Shopify, Amazon and direct-to-consumer brands
Grow profit, not just revenue.
Most stores optimize for the first purchase and stop there. We help e-commerce brands find the customers worth keeping, cut ad spend that isn’t earning its place, and hand the repetitive store work to AI.
- Of PRO90 Elite’s day-to-day work run by AI
- 90%
- PRO90 Elite products with A+ content
- 6x
- Wasted Google Ads spend cut at Signal Relief
- $30K/mo
- Ad spend at Lignomat, with store revenue within 6%
- -74%
Results from PRO90 Elite, Signal Relief and Lignomat.
[ Three ways to work with us ]
Pick the level of help your store needs
- 01
AI Marketing Systems
AI runs listings, product content, customer support, review requests, ads monitoring and reporting across your store and marketplaces.
- 02
Fractional CMO
A senior leader who builds channel P&Ls, manages your agencies and judges every channel on the lifetime value of the customers it brings in.
- 03
Traditional Agency
Specialists run Google Shopping, Performance Max, Meta ads, SEO and your storefront.
[ What works ]
The e-commerce playbook we run
[ AI-run operations ]
A store that runs on AI
PRO90 Elite, a team-jersey brand on Amazon and its own store, runs on a 4-pillar plan that is 90% run by AI. AI built its customer-service chatbot from past conversations, sourced and launched a new custom-jersey line, and runs its SEO. Products with A+ content went up 6x and ad campaigns under management grew 4x.
[ AI-run operations ]A store that runs on AI
PRO90 Elite, a team-jersey brand on Amazon and its own store, runs on a 4-pillar plan that is 90% run by AI. AI built its customer-service chatbot from past conversations, sourced and launched a new custom-jersey line, and runs its SEO. Products with A+ content went up 6x and ad campaigns under management grew 4x.
[ Lifetime value ]
Know which customers come back
Customers with high lifetime value usually cost about the same to acquire as one-and-done buyers. LTV curves by product and channel show which ones bring people back, so you can push those instead of just your highest-volume SKUs. Our free Shopify LTV calculator builds the curves from your order export.
[ Lifetime value ]Know which customers come back
Customers with high lifetime value usually cost about the same to acquire as one-and-done buyers. LTV curves by product and channel show which ones bring people back, so you can push those instead of just your highest-volume SKUs. Our free Shopify LTV calculator builds the curves from your order export.
[ Stop the waste ]
Judge channels on profit
- Separate brand from non-brand so you stop paying for customers who were already looking for you
- Check agency and platform-reported results against real orders
- Measure incremental lift instead of trusting last-click ROAS
- Set targets from your margins, not platform averages
[ Stop the waste ]Judge channels on profit
- Separate brand from non-brand so you stop paying for customers who were already looking for you
- Check agency and platform-reported results against real orders
- Measure incremental lift instead of trusting last-click ROAS
- Set targets from your margins, not platform averages
[ Fractional leadership ]
One leader over every channel
At Signal Relief, a fractional CMO hired and vetted the marketing director, manages the agencies that run 70% of the channels, cut $30K a month in wasted Google Ads spend, and built an in-house tool for multi-touch attribution and LTV by cohort.
[ Fractional leadership ]One leader over every channel
At Signal Relief, a fractional CMO hired and vetted the marketing director, manages the agencies that run 70% of the channels, cut $30K a month in wasted Google Ads spend, and built an in-house tool for multi-touch attribution and LTV by cohort.
[ Case studies ]
Results for e-commerce brands
PRO90 Elite AI Marketing Systems
90%
Of day-to-day work run by AI, including its own chatbot, a new product line and SEO
Read the case studySignal Relief AI Marketing Systems + Fractional CMO
1
Source of truth for every channel, with AI running analysis, paid search and agency checks
Read the case studyLignomat Traditional Agency
-93%
Cost per brand click, with ad spend down 74% and store revenue within 6%
Read the case study
Guides and services for e-commerce brands
- Shopify LTV curves guideFind your most valuable customers, with a free calculator.
- AI Marketing SystemsHand listings, support and reporting to AI.
- Incrementality Testing & MMMFind out which ad spend actually adds sales.
- PPC AdvertisingShopping, Performance Max, Microsoft and Amazon ads.
- Social Media AdsMeta campaigns judged on lifetime value.
- Fractional CMOA senior leader who owns the plan and the number.
[ FAQ ]
Common questions
Do you work with Shopify and Amazon?
Yes. We work with brands selling on Shopify, Amazon and other platforms, often across several at once, and connect AI to each through their official APIs.
What is an LTV curve and why does it matter?
It groups customers by the month they first bought and tracks how much they spend over time. It shows which products and channels bring customers back, which changes what you should advertise and how much a new customer is really worth.
How much of my store can AI run?
For PRO90 Elite it is about 90% of day-to-day work. Most setups land around 70%, with a person approving anything customer-facing or that spends real money.
Why is my ROAS high but profit low?
Usually because platform-reported ROAS counts sales that would have happened anyway, like branded searches and returning customers, and ignores margin. We rebuild targets from your margins and measure incremental lift.
Do you need a long-term contract?
No. Most plans have no long-term contract, and we charge flat fees rather than a percentage of ad spend.
[ Get started ]
Find the profit hiding in your store.
Tell us about your store and channels. We’ll show you where spend is leaking and what AI could take off your plate.
- A senior marketer reviews your request, not a sales rep
- You’ll hear back from us shortly
- No long-term contract required on most plans